Where Are My Readers?
To answer my question of where my readers are I must break down my answer.
I can look at site analytics for this and other blogs I write on and find where they are geographically. Serendipity35 now has more than 104 million reads, so the countries listed in the stats are quite diverse. But still, most readers are from the U.S. and other English-speaking countries (primarily Canada, England, and Australia) but there are a good number from beyond.
Last month (July 2019), this site had 332,051 "hits." That averages to 10,711 hits per day, and they come at all times of the day (see image at right) which tells me that visitors are coming from all parts of the globe. Someone is probably reading this right now, just like you.
I will sometimes take posts from my other blogs and cross-post them as "stories" at medium.com/@ronkowitz and on linkedin.com/in/kennethronkowitz as "posts" and sometimes as "articles."
I started doing this to see if I would get more views on my other blogs or if the articles appeared on bigger sites (like LinkedIn or Medium). What I have found is that my biggest audience is here and I would like to think that some readers have been following the blog for several years.
Re-posting on other platforms gives me additional information about readers. For example, analytics can tell me what search term they used (and which search engine they used) to find that article. If my post here about engagement in online courses received half of its traffic from searches for "social presence" and "gamification," I probably should consider posts about those topics or writing about the nexus of those three topics.
This kind of information helps me get a better sense of another "where" which is where my readers are in their interests. That "where" crosses borders.
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