Serendipity35

YouTube reaches more adults than any cable network. In the United States, the number of people who watch television has fallen behind the number of people who watch YouTube on a regular basis. This makes it clear that televised content is undergoing a decline, while on the other hand online consumption of video is on the rise. Many companies have taken advantage of this by releasing their marketing campaigns as videos on the internet first and on television later. This has shown to work in favour of many companies, which has been shown to be true on the InMotion review with online promotion costing less than television advertising.