What Would Google Do?

Posted by Kenneth Ronkowitz on

What Would Google Do? What Would Google Do? by Jeff Jarvis

My rating: 4 of 5 stars

I have been listening to Jeff Jarvis on the This Week in Google podcast http://twit.tv/twig and reading his blog BuzzMachine.com.

I bought his book because I thought it might be a good reading selection for a new course I'm creating at NJIT for 2010 called "Designing for Social Media."

Jarvis comes up with forty "rules" based on the way Google operates.Not that Google is the master of all knowing, but it certainly has taken interesting approaches to the way we deal with the Net, information and communications.

I also like that he teaches journalism for this new world. He talks about a university 2.0 where the students design their own curriculum and I agree that if universities don't rethink themselves, they will be replaced.


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