Nate Silver On Why Social Media Has Become a Freak Show
Nate Silver is an American statistician, author, and professional poker player who transformed the landscape of political and sports analysis through probabilistic modeling. Silver first gained prominence in the early 2000s by developing PECOTA, a system for forecasting Major League Baseball player performance. He soon applied these "sabermetric" techniques to politics, founding the influential site FiveThirtyEight in 2008. He famously cemented his reputation by correctly predicting the presidential winner in 49 states that year. Following his departure from ABC News in 2023, Silver returned to his independent roots by launching the Silver Bulletin on Substack. As of 2026, he remains a central figure in election forecasting, providing real-time data modeling for the current midterm cycle. His work has shifted toward a broader exploration of risk; his 2024 book, On the Edge: The Art of Risking Everything, examines the high-stakes world of professional gambling, crypto, and venture capital.
Here is a recent post of his about social media, focusing on the evolution (devolution) of Twitter to X.
The content that gets “engagement” on Twitter is mostly complete crap
And yet, while Facebook is now almost completely irrelevant to the political discourse, that isn’t quite true for Twitter. Google search traffic in the U.S. for the precise term “twitter” is down quite a lot, but that’s not fair to X because the platform now has a new name. Broader traffic for search topics related to Twitter/X is also down, by more than half relative to the peak in late 2012. But the recent decline has been more gradual: about 20 percent as compared to two years ago. That seems to track with other third-party data showing a slow-but-steady decline in Twitter engagement, though nobody can be quite sure since X is no longer a public company.
It’s not hard to notice that Twitter has become extremely right-leaning. But I’d argue there’s an equally important trend: the top accounts are of incredibly low quality. Elon, with the algorithmic boost he built in for himself, is at the eye of the storm, of course. But “Catturd” literally gets far more engagement than the New York Times, for instance.
Here's the graphic Silver made using Claude AI to show what's hot on X this year.

Twitter accounts with the most engagement so far in 2026
The phrase that if an app is free, you are the product means that when an app doesn’t charge you money, it usually makes money from you instead. They do that mainly by collecting your data or selling your attention to advertisers.
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