Quicksearch Your search for predictive analytics returned 61 results:

The Online Learning Perfect Storm

online learnerAwhile back, edX CEO Anant Agarwal wrote in Forbes "How Four Technologies Created The 'Perfect Storm' For Online Learning." The four technologies are cloud computing, video distribution at scale, gamification, and social networking. A commentary by Stephen Downes doesn't question the impact these four have had on online learning, but he does question Agarwal's claim that each is a part of edX.

For example, he notes that the claim that "social networking" is present is because it uses a discussion board. That is certainly a stretch. For gamification he cites "simulation-based games, virtual labs, and other interactive assignments," none of which is integral to edX.

Downes considers the article "lightweight" but though there may not be a perfect storm it is worth noting the impact of those four things beyond edX.

Cloud computing has allowed exponential scalability in many sectors including online learning. Online learning platforms (Does anyone say learning management systems anymore?) became more responsive and faster.

Scalability was certainly key to the emergence of MOOCs. When some colleges tried their own MOOC offerings they realized that they couldn't handle the jump from courses with 25 or 100 students to ones with thousands of students. Of curse, even if you are still offering smaller online courses, the cloud allows all students to benefit from faster, more responsive platforms.

Video has been a part of online learning for 40 years if you go back to ITV, videotapes, CDs and DVDs. Broadbandallowed video to stream and sharing and distribution really hit about the same time as MOOCs were starting to gain initial momentum. YouTube and Vimeo allowed some smaller institutions a way to distribute high-quality videos.

When I was at NJIT, I got the university to sign on in 2007 as one of the first of 16 universities to use Apple's iTunes U. That gave us a much larger presence in online learning. I wrote about it extensively on this blog. But iTunes U didn't grab the market share the way MOOCs and YouTube did. The interface was not friendly to universities or to users. You don't hear it mentioned much by educators now and I doubt that it will exist in 2020.

iTunes U was important for sharing university lectures and some supporting documents. It was more open than what we would expect from Apple because the content was opened up by the institutions (colleges and also educational institutions like museums). I consider it an early tool in the MOOC movement. 

Gamification has been a buzzword for a long time, but it still hasn't made its way into most learning platforms by for-profits or in colleges. There's no doubt that instant feedback and more active engagement in the learning process produces better success, but I find faculty still back off at the word gamification. Some of that fear or disdain is because they associate it with videogames and gaming sounds less "educational." This is a misconception, but one that has persisted. I always used to say that just say "simulation" instead of gamification and you'll get more buy-in from faculty. Sometimes that worked.

Simulations that use game strategies and components can be used in virtual labs and many interactive activities, knowledge checks (graded or not) and assignments in order to promote higher-order thinking tasks such as design, analysis, synthesis and evaluation. The "fun factor" shouldn't be ignored although that is part of the hesitation from faculty. There is this sadly persistent idea that learning is supposed to be difficult and not fun.

Social networking came on strong in the era of Web 2.0. Today it comes in for a lot of criticism. I believe that many educators who were using Twitter, Facebook and other social sites in their teaching have backed away. part of that is the criticism and privacy issues on such sites and part of it is that there are some tools built into platforms that allow for a more private social experience. However, posting your thoughts in an LMS for the rest of the class really doesn't duplicate or approach the experience of posting it online for a large part of the world. Twitter boasts 330 million monthly active users (as of 2019 Q1) and 40 percent (134 million) use the service on a daily basis (Twitter, 2019).    The chance to interact and possibly collaborate across the globe is no small thing.

What will create the next perfect storm in online learning? Agarwal suggests that the next four high-impact technologies will be AI, big data analytics, AR/VR and robotics.

To Build a Surveillance State

If you wanted to build a surveillance state, what would you do?
...you would have wiretap in your home listen to your conversations. You'd have cameras on every door seeing who is coming in and have a  a network of neighbors spying on you... facial recognition capabilities... a system knowing what you read and watch and buy. When you think about it, that's what Amazon offers you. Alexa in our homes is listening. Rings on our door watch and the neighbors' apps are telling on each other. They know what you read through Kindle and what you buy through Amazon and they're pretty good about predictive analytics, so in some ways Amazon is building a very effective surveillance state that we would be offended if the government tried to mandate, but somehow as consumers we seem okay with giving up this information to a private company.

- Andrew Ferguson, author of The Rise of Big Data Policing: Surveillance, Race, and the Future of Law Enforcement  in an interview from an interview on Marketplace Tech

Where Are My Readers?

global handsTo answer my question of where my readers are I must break down my answer.

I can look at site analytics for this and other blogs I write on and find where they are geographically. Serendipity35 now has more than 104 million reads, so the countries listed in the stats are quite diverse. But still, most readers are from the U.S. and other English-speaking countries (primarily Canada, England, and Australia) but there are a good number from beyond.

hits by hours
Hits By Hours

Last month (July 2019), this site had 332,051 "hits." That averages to 10,711 hits per day, and they come at all times of the day (see image at right) which tells me that visitors are coming from all parts of the globe. Someone is probably reading this right now, just like you.

I will sometimes take posts from my other blogs  and cross-post them as "stories" at medium.com/@ronkowitz  and on linkedin.com/in/kennethronkowitz as "posts" and sometimes as "articles."

I started doing this to see if I would get more views on my other blogs or if the articles appeared on bigger sites (like LinkedIn or Medium). What I have found is that my biggest audience is here and I would like to think that some readers have been following the blog for several years.

Re-posting on other platforms gives me additional information about readers. For example, analytics can tell me what search term they used (and which search engine they used) to find that article. If my post here about engagement in online courses received half of its traffic from searches for "social presence" and "gamification," I probably should consider posts about those topics or writing about the nexus of those three topics.

This kind of information helps me get a better sense of another "where" which is where my readers are in their interests. That "where" crosses borders. 

 

Even Facebook Wishes It Could Clear Its History

FacebookThis year it was revealed that a lot more apps are automatically sending data to Facebook. In some cases this happens  even if the user is logged out of Facebook. For Android devices this includes an odd mix that includes Spotify, Kayak, Yelp, Shazam, Instant Heart Rate, Duolingo, TripAdvisor and The Weather Channel.

More recently, a Wall Street Journal study found that apps in Apple's iOS App Store are doing the same thing. In some cases, you have to wonder why the apps are sending personal data on things like like age, body weight, blood pressure, and menstrual cycles. 

Instant Heart Rate: HR Monitor is an app that was sending a user's heart rate to Facebook immediately after it was recorded, and Flo Period & Ovulation Tracker passed on when a user was having her period or when she informed that app about an intention to get pregnant.

Not to exonerate Facebook, but the apps were not "required" to pass that data to Facebook. Part of the blame certainly goes to the app developers for some laziness. Many developers use Facebook's pre-built software development kit (SDK). These pre-built SDKs allow developers to quickly build apps and the SDK will typically transmit most of the data automatically to Facebook.

Actually, Facebook claims that it tells app developers not to send "health, financial information or other categories of sensitive information." Since the WSJ report, they are telling developers of the flagged apps to stop sending that type of information. 

Why would Facebook want that kind of information anyway? It always comes down to targeting advertising. 

Denise Howell's latest free newsletter reminds us that Facebook's mark Zuckerberg had promised last year that there would be a "Clear History" feature that would allow users to check what information applications and websites have shared with Facebook and delete it. So far, it has not been released.

Denise (a well known lawyer due to her podcasting and social media presence) says:

It hasn’t happened yet, but the FTC is expected to impose a record-breaking fine against Facebook resulting from the company’s failure to comply with a 2011 consent order aimed at privacy violations that took place over eight years ago. In the ensuing eight years, Facebook’s privacy record hasn’t exactly been pristine. Accordingly, EPIC, Common Sense Media, and others think Facebook should be fined in excess of $2 billion. Jason Kint told Vice Media, “[a] fine almost certainly would not be enough to change Facebook’s behavior — we’re past that,” and I’m inclined to agree with him. For example: even after all the outrage against and scrutiny of Facebook over the past year, if you as a Facebook user want to make all your past posts private, viewable only to you, and if you want to do this all at once (as opposed to one post at a time; which is possible but who does that), you simply can’t. This is true even though Facebook actually provides a batch feature to limit the visibility of past posts; it just limits the ability to limit, which ends at “Friends.” (Let s/he here who hasn’t over-friended on Facebook cast the first stone.) If Facebook remains tone-deaf to this unfathomable extent, then perhaps it does need more than a record-breaking fine to encourage it to course-correct. Oh, and that “Clear History” tool Zuck announced at F8 last year? The one that was supposed to let people delete Facebook’s record of what they’ve clicked, Web sites they’ve visited, and other information Facebook gets from sites and apps using FB’s ads and analytics, and was ALSO supposed to let people turn off FB’s collection of their browsing history? Yeah, that was last May, and “Clear History” is nowheresville. So, what’s a lawmaker to do?

Working in public relations for Facebook must be a tough job these days. Clear your history, indeed.

In looking back at my own posts about Facebook, I found one from March 2006 in which I said "So You Think Facebook Is a Waste." Thirteen years ago the idea of social media was treated by many as a fad. Facebook was a two-year old site but was alreday the seventh-most heavily trafficked site on the Internet with 5.5 billion page views. It was threatening enough as a business that Rupert Murdoch's News Corporation bought Facebook''s only competitor ta the time - MySpace. There an entire chunk of the younger population who never even heard of MySpace, which in 2005 sold for $580-million. Not a good investment, but who knew because the site still had more than 37 million unique visitors in February 2006 with 23.5 billion page views. It was the second-most trafficked site after Yahoo beating Google. 

How things have changed.