Monetizing Your Privacy


Data is money. People are using your data to make money. What if you could sell, rather than give away, your private data? Is it possible that some day your data might be more valuable than the thing that is supplying your data?

John Ellis deals with big data and how it may change business models. He was Ford Motor Company’s global technologist and head of the Ford Developer Program, so cars are the starting place for the book, but beyond transportation, insurance, telecommunications, government and home building are all addressed. His book, The Zero Dollar Car: How the Revolution in Big Data will Change Your Life, is not as much about protecting our data as users, as it is about taking ownership of it. In essence, he is suggesting that users may be able to "sell" their data to companies (including data collectors such as Google) in exchange for free or reduced cost services or things.

I'm not convinced this will lead to a free/zero dollar car, but the idea is interesting. You are already allowing companies to use your data when you use a browser, shop at a website, use GPS on your phone or in a car device. The growth of the Internet of Things (IoT) means that your home thermostat, refrigerator, television and other devices are also supplying your personal data to companies. And many companies, Google, Apple and Amazon are prime examples, use your data to make money. Of course, this is also why Google can offer you free tools and services like Gmail, Documents etc.

Ellis talks about a car that pays for itself with your use and data, but the book could also be the Zero Dollar House or maybe an apartment. Big technology companies already profit from the sale of this kind of information. Shouldn't we have that option?

Duly noted: the data we supply also helps us. Your GPS or maps program uses your route and speed to calculate traffic patterns and reroute or notify you. The health data that your Apple watch or fitness band uploads can help you be healthier, and in aggregate it can help the general population too.

I remember years ago when Google began to predict flu outbreaks in geographic areas based on searches for flu-related terms. If all the cars on the road were Net-enabled and someone was monitoring the ambient temperature and their use of windshield wipers, what could be done with that data? What does an ambient temperature of 28 F degrees and heavy wiper use by cars in Buffalo, New York indicate? Snowstorm. Thousands or millions of roaming weather stations. And that data would be very useful to weather services and companies (like airlines and shipping companies) that rely on weather data - and are willing to pay for that data.

Am I saying that you should give up your privacy for money or services? No, but you should have that option - and the option to keep all your data private.

Where We Work

workplaceThere have been at least two decades of people meeting online. Face to face meeting went the way of face to face classes - moving online. Then there was a reaction to too many online meetings. People wanted to be with people again. 

Enter Meetup, whose purpose is to connect people to one another in the real world around interests (learning Spanish, writing poetry, political activism etc.) Meetup has 35 million members and now it will merge with its new owner WeWork

WeWork is a global network of workspaces. They offer people spaces for creativity, focus, connection. Spaces to work. WeWork is now valued at close to $20 billion - that's the tech startup land of Uber and Airbnb.

This merger news got me thinking again about learning spaces. The WeWork/Meetup models are not irrelevant to the ideas of face to face, online and especially hybrid learning models - and the spaces that work best for those modes of learning.

Think about how much talk there is about the importance of informal learning. That is a kind of learning that is not best suited for a classroom with rows of desks facing an instructor up front. Online learning is effective when learners have a sense of a space, virtual though it ma be, and a sense of community online. Hybrid or blended learning need to use the best of both those worlds.

It might be fruitful for educators to study what Meetup and WeWork do well and see if it can be applied to educational settings.

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Immersive Learning Spaces

CAEE Immersive Classroom Concept

Immersive learning spaces will make use of augmented and virtual reality (AR and VR) but most attention on those technologies are around consumer use, especially gaming. What will be the other markets? Is education one of those markets?

Microsoft has been pushing its HoloLens AR headset as an enterprise product, but only in industrial applications. Ford, for example, is using HoloLens headsets to improve its design process, allowing modifications of both its clay models and real cars to be viewed and modified on the fly, without having to re-sculpt or rebuild anything. ThyssenKrupp has been equipping service technicians with HoloLens headsets that show the faults they're trying to diagnose. Engineers remotely can can annotate the physical infrastructure technicians are seeing and guide maintenance and repairs.

A recent EDUCAUSE article predicts that in another decade, "immersive technology will become nearly ubiquitous and virtually unnoticeable, embodied in our eyeglasses and other wearable devices. But before we get there, we have the exciting opportunity to build our understanding of pedagogical frameworks, design new physical and virtual learning spaces, and create transformative learning experiences with immersive technologies."       

VR and AR are found in some makerspaces in libraries and media centers, but thinking more creatively about their use in the design of learning spaces is still at an early stage.

Innovative spaces include both formal and informal opportunities for learning. Some of this requires physical spaces, but it also includes simple design choices such as offering a swivel chair for 360 degree viewing. 

For education, pricing is an important factor for adoption and VR headset pricing is slowly but surely approaching costs that will make them more attractive for schools.

VR and AR: Transforming Learning and Scholarship in the Humanities and Social Sciences

Virtual Reality Devices – Where They Are Now and Where They’re Going

VR and AR: Driving a Revolution in Medical Education & Patient Care

AR and VR in STEM: The New Frontiers in Science

Humans Learning About Machines Learning

GoDeep learning might sound like that time when we get really serious about what we are thinking about, and go deeper into the subject and learning. But it is not about the human brain. It is about machine learning. Also known as deep structured learning or hierarchical learning, it is part of the study of machine learning methods. It is about machines getting smarter on their own as they complete tasks.

The theories do look at biological nervous systems as models. Neural coding attempts to define a relationship between various stimuli and associated neuronal responses in the brain The terms used are many. Deep learning architecture, deep neural networks, deep belief networks and recurrent neural networks are all labels used in computer vision, speech recognition, natural language processing, audio recognition, social network filtering, machine translation, bioinformatics and drug design. That means a machine is producing results instead of human experts.

Google's artificial intelligence software, DeepMind, has gotten a fair amount of press coverage. It has the ability to teach itself many things, including how to walk, jump, and run. In the press, it will defeat the world's best player of the Chinese strategy game, Go, but deep learning is more serious than that.

You can take a free, 3-month course on Deep Learning offered through Udacity, taught by Vincent Vanhoucke, the technical lead in Google's Brain team.

Machine learning is a fast-growing and exciting field of study and deep learning is at its "bleeding edge. This course is considered to be an "intermediate to advanced level course offered as part of the Machine Learning Engineer Nanodegree program. It assumes you have taken a first course in machine learning, and that you are at least familiar with supervised learning methods."

Should You Be Teaching Systems Thinking?

An article I read suggests that systems thinking could become a new liberal art and prepare students for a world where they will need to compete with AI, robots and machine thinking. What is it that humans can do that the machines can't do?

Systems thinking grew out of system dynamics which was a new thing in the 1960s. Invented by an MIT management professor, Jay Wright Forrester,  it took in the parallels between engineering, information systems and social systems.

Relationships in dynamic systems can both amplify or balance other effects. I always found examples of this too technical and complex for my purposes in the humanities, but the basic ideas seemed to make sense.

One example from environmentalists seems like a clearer one. Most of us can see that there are connections between human systems and ecological systems. Certainly, discussions about climate change have used versions of this kind of thinking to make the point that human systems are having a negative effect on ecological systems. And you can look at how those changed ecological systems are then having effect on economic and industrial systems.

Some people view systems thinking as something we can do better, at lest currently, than machines. That means it is a skill that makes a person more marketable. Philip D. Gardner believes that systems thinking is a key attribute of the "T-shaped professional." This person is deep as well as broad, with not only a depth of knowledge in an area of expertise, but also able to work and communicate across disciplines.  

coverJoseph E. Aoun believes that systems thinking will be a "higher-order mental skill" that gives humans an edge over machines. 

But isn't it likely that machines that learn will also be programmed one day to think across systems? Probably, but Aoun says that currently "the big creative leaps that occur when humans engage in it are as yet unreachable by machines." 

When my oldest son was exploring colleges more than a decade ago, systems engineering was a major that I thought looked interesting. It is an interdisciplinary field of engineering and engineering management. It focuses on how to design and manage complex systems over their life cycles.

If systems thinking grows in popularity, it may well be adopted into existing disciplines as a way to connect fields that are usually in silos and don't interact. Would behavioral economics qualify as systems thinking? Is this a way to make STEAM or STEM actually a single thing?


David Peter Stroh, Systems Thinking for Social Change

Joseph E. Aoun, Robot-Proof: Higher Education in the Age of Artificial Intelligence

From Digital Citizen to Robot Citizen

I can remember lots of people talking back in the end of the 20th century talking about people - especially students - becoming digital citizens. You may have read that recently Saudi Arabia gave a robot citizenship. It was mostly a PR stunt to promote that country's tech summit, but some commenters are speculating on what it means to have a citizen that you can buy.

This human-like robot (Are we not using the term "android" any more for humanoid robots?) is named Sophia and has been making appearances. In early October she was at the United Nations to tell them “I am here to help humanity create the future.” And, as the Arab News headlined it, “Sophia the robot becomes first humanoid Saudi citizen.”

We will see more robots like Sophia. Her maker, Hanson Robotics, expects to expand its operations, and China is aiming to triple their annual production of robots to 100,000 by 2020.

Besides the uncanny valley effect of Sophia's humanness, there are plenty of people who are uncomfortable with not only these robots but artificial intelligence in general. Though AI scares Elon Musk, Bill Gates and Stephen Hawking, Musk's and Gates' companies are pursuing research into it and using it in their products and services. The idea of a robot developing self-consciousness is a step too far for many people though. 

Is AI in a robot a serious threat to the existence of humanity?